According to BBC News, Pearson, the largest US education publisher, announced that it will gradually phase out paper textbooks and convert to e-books. The company's base sales in the first quarter of 2019 increased by 2%, although the company admitted that business revenue in the United States may fall by 5%. The company's current digital business revenue has exceeded half of total revenue.# y$ C. J5 L5 p6 s* u- g
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每周广播一则(十二):纸制教科书渐被淘汰
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As we all know, American university textbooks are very expensive. Students can't afford to buy second-hand books or rent textbooks. In the past, in order to guarantee income, booksellers had to launch a new version of textbooks every three years, which is a common practice in the industry. Pearson believes that nowadays, when it is converted into an e-book, it will be more beneficial to income, because the content of textbooks can be continuously updated every month, and students can also buy money.) I3 E6 r. J( K" P4 I: B
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' P/ z- o7 h( B2 Z0 ?据BBC新闻报道,美国大型教育出版社 Pearson 宣布,将逐步淘汰纸制教科书,向电子书转变。该公司在2019年第一季度的基础销售增长了2%,尽管该公司承认在美国的商业收入可能会下降5%。而该公司目前数字业务的收入已超过总收入的一半。
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' m( ~2 t6 ~: T' T. }8 u总所周知,美国的大学教科书是很昂贵的,学生们买不起,只能选择购买二手书或者租用教科书。过去为了保证收入,书商不得不每三年推出教科书的新版,这是行业的传统做法。Pearson 公司认为,如今改成电子书以后,对收入会更有利,因为每个月可以持续不断地更新教科书内容,更能推动学生们出钱购买。
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